Cup of Java

Caffeinated posts from a copywriter/adgrunt. I write about advertising, design, astronomy, cooking, and pretty much anything else that strikes my fancy, including random bits of reference info for work purposes. You may also know me as 'that other gal' who helps run Adland. | make contact | RSS Feed | ATOM

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Monday, March 09, 2009
[ What's it take to be a good Creative Director? ]

+ A worthy read, whether you are the CD or you want to see how yours stacks up. Rant: What Makes a Good Creative Director - Part 1.
Themes from Part 1 include:
The creative director is the last line of defense.
The creative director doesn’t play politics with creatives.
The creative director gives specific feedback.
The creative director is well-versed in all crafts.
The creative director is a selfless creative.
The creative director is not your best buddy.
The creative director knows the latest trends.
The creative director will hire great creatives.
The creative director is well-read.

Looking forward to reading part 2.

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